Irv Schwebel & Associates Marketing Plan

Advertising and Promotion

Our innovative and aggressive advertising and marketing activities will help attract qualified buyers to your property.

National and international advertising:

The Prudential name is among the most widely recognized brands in the United States.  Prospective home buyers see the Prudential brand name in a wide array of media, including television, radio, magazines, newspapers, outdoor advertising and numerous Prudential media sponsorships.

Prudential Real Estate and its Network members spend millions of dollars in advertising each year so home buyers know the sign in your front yard.

Schwebel & Assoc. advertises monthly in Charlotte Magazine.  This exposure is crucial to home buyers recognizing a name when shopping for a new home.

Every Saturday, The Charlotte Observer publishes a section dedicated to real estate.  Prudential Carolinas Realty is featured on the back page of this section each week.

The Internet:

We maintain two websites to feature our listings and inform buyers and sellers. This, Charlotte Real Estate site and our Prudential Carolinas Real Estate sponsored site. Websites reach prospective home buyers worldwide 24 hours a day, 7 days a week, 365 days a year.

Additionally, some of our listings feature a virtual tour, and appear on our OBEO website.

Schwebel & Assoc. maintains a real estate Blog with current and informative information about living in Charlotte.  Prospective buyers relocating to the area can see all of our listings, while learning about the area.

We have a presence on several additional websites as well.  Most advertising includes a link to our sites, and several respected real estate directories list Irv Schwebel & Associates as a top Charlotte Real Estate agent with a link to our site.  We have a team in place who work hard to maintain top placement on various search engines, enabling prospective buyers to find our sites and see your listing!