Marketing Your Home

While you are selling your home, our innovative and aggressive advertising and marketing activities will help attract qualified buyers to your property.

National and international advertising:

  • The Berkshire Hathaway name is among the most widely recognized brands in the United States.
  • Prospective home buyers see the Berkshire Hathaway brand name in a wide array of media, including television, radio, magazines, outdoor advertising and numerous Berkshire Hathaway media sponsorships.
  • Berkshire Hathaway Real Estate and its network members spend millions of dollars in advertising each year so home buyers know the sign in your front yard.

Local Advertising:

  • Top Charlotte Agent advertises monthly in Charlotte Magazine.  This exposure is crucial to home buyers recognizing a name when shopping for a new home.
  • Every Saturday, The Charlotte Observerpublishes a section dedicated to real estate.  Berkshire Hathaway realty is featured in this section each week.

The Internet:

  • We maintain two websites to feature our listings and inform buyers and sellers; this Charlotte Real Estate site and our Berkshire Hathaway Carolinas Real Estate sponsored site. Websites reach prospective home buyers worldwide 24 hours a day, 7 days a week, 365 days a year.
  • Additionally, some of our listings feature a virtual tour, and appear on our Tour Factory website  That site highlights our listings only.
  • Top Charlotte Agent maintains a real estate Blog with current and informative information about living in Charlotte.  Prospective buyers relocating to the area can see all of our listings, while learning about the area.
  • We have a presence on several additional websites as well.  Most advertising includes a link to our sites, and several respected real estate directories list Top Charlotte Agent as a top Charlotte Real Estate agent with a link to our site.  We have a team in place who work hard to maintain top placement on various search engines, enabling prospective buyers to find our sites and see your listing!
  • Our listings are featured on all of the top real estate related websites, such as:

marketing homes on the internet

Team Marketing of Your Home:

  • You home will be listed on our semi-monthly postcard to our clients
  • Professional photography
  • Professionally measured
  • Our listings are framed and mounted on the wall outside our office for other agents and visitors to see
  • You will have access to on-line feedback from showings
  • Your home will appear on all of our websites, complete with photos, floorplans, and a detailed description
  • An on-line virtual tour with Tour Factory
  • You will receive weekly reports from Tour Facotry showing visitors to the virtual tour, and where they came from
  • Color brochures for your home – supplied as needed
  • Flyers for outside of your home – supplied as needed
  • You will receive a pdf version of your color brochure to distribute as you wish
  • Fine homes appear in our half-page Charlotte Magazine ad on a rotating basis
  • Alternatively, the same homes rotate through our at in the Charlotte Magazine‘s ‘At Home’ section

Contact us today to learn how we can help you!